At Exo Terra, we are committed to enriching the lives of reptiles and amphibians through innovative, high-quality habitat solutions. Drawing inspiration from nature, we meticulously design terrariums and accessories that mirror the natural environments of these unique creatures.

Our mission transcends product creation; we strive to educate and empower pet owners, fostering responsible pet care, ethical husbandry, and a deeply connected global community of enthusiasts. By continuously advancing our products and sharing knowledge, we aim to elevate the reptile and amphibian care standard, ensuring a harmonious coexistence between humans and the captivating world of herpetology.

“Make your reptiles feel at home” embodies the core philosophy of Exo Terra and is more than just a tagline. It represents a comprehensive approach to pet care that places the well-being of reptiles and amphibians at the forefront.

Our values

At Exo Terra, our values serve as the foundation for our continued pursuit of excellence in the field of reptile and amphibian care. These principles guide our every decision and action:

1. Innovation: We continually strive to push the boundaries of design and technology. Our dedication to creating advanced and efficient habitat solutions ensures that we meet the ever-changing needs of reptiles, amphibians, and their caretakers.
2. Quality: Excellence in craftsmanship is at the core of our brand. We are committed to producing high-quality products that stand the test of time, providing an optimal environment for the animals we serve.
3. Education: We believe in empowering pet owners with the knowledge they need to provide proper care. Through our educational resources, we help individuals understand the unique requirements of their pets.
4. Ethical Responsibility: Our respect for animals extends to a commitment to ethical pet keeping. We advocate for the humane treatment of reptiles and amphibians.
5. Community Engagement: We recognize the power of community and actively engage with reptile and amphibian enthusiasts worldwide.
6. Global Accessibility: Ensuring that our innovative products are accessible to a worldwide audience is vital to our mission.
7. Legacy and Trust: As part of the Hagen Group, we value the trust and loyalty that has been cultivated over nearly seven decades.
8. Sustainability: We are mindful of the impact on the environment and make conscious efforts to develop products that are sustainable and environmentally friendly.

Our experts

The heart of knowledge and innovation in the spellbinding realm of reptiles and amphibians. We at Exo Terra pride ourselves on being at the forefront of exotic animal care and cherish the passion that unites us with our customers, fostering a community dedicated to these extraordinary creatures.

Our heritage

Exo Terra is a dignified division of the Hagen Group, a family-run enterprise founded in 1955 by Rolf C. Hagen. From modest beginnings, Hagen has evolved into the world's largest privately owned manufacturer and distributor of pet products. For nearly seven decades, Hagen has been synonymous with trust for pet owners globally.